In 1957, a Limassol born entepreneur, Chris Joannou, formed the company Chris Joannou Ltd as a commission agent of various industries in Europe.
Early 60’s the company moved into activities of importing and trading raw materials such as skimmed milk powder, vegetable and animal fats, oils, bakery materials, chocolates, etc, thus serving the local industries of ice cream production, bakeries and confectioneries.